October 22, 2024

Sportradar Strengthens NBA Partnership with AI

The way fans engage with NBA games is evolving, and Sportradar is leading the charge. By harnessing AI and thousands of real-time data points, Sportradar has launched revolutionary fan engagement solutions that elevate how we experience basketball. These innovations open new doors for operators and media partners, creating deeper connections with fans while unlocking exciting […]

October 15, 2024

NBA Announces Novibet as Official Betting Partner in Greece

The NBA has just announced Novibet as its official betting partner in Greece, marking a new era of fan engagement and excitement. With the 2024-25 NBA season fast approaching, this multiyear partnership will provide Greek fans with unique opportunities, from exclusive NBA experiences to attending live games in the United States. Novibet’s collaboration with the […]

January 31, 2024

DraftKings Strikes Game-Changing Partnership with NBA Legend LeBron James

DraftKings Welcomes NBA Icon LeBron James to Its Roster DraftKings, a leader in the digital sports entertainment and gaming industry, has proudly announced a landmark partnership with NBA superstar LeBron James. This collaboration positions James as a talent ambassador for DraftKings, ushering in a new era of sports fandom and interactive engagement. LeBron James: Bringing […]