What happens when advertising guidelines evolve faster than compliance practices? Veikkaus, Finland’s state-owned gambling operator, is facing this challenge head-on after being fined €2.9 million by the Police Board for breaching gambling advertising regulations. A three-month advertising ban accompanies the fine, following incidents where Veikkaus’ ads appeared in programming accessible to minors. This development highlights […]
How does a leading sports betting company elevate its brand to the next level? Betfred has appointed Cath Ryan as its new Head of Brand and Customer Experience, bringing her extensive experience in marketing, sports, fashion, and retail to drive a new era of customer engagement. Excited to see how this move could reshape Betfred’s […]
Rootz Ltd Elevates Its Game with Industry Virtuoso Maria Boelius as Chief Revenue and Operations Officer Rootz Ltd, a pioneering force in the iGaming sector, welcomes the esteemed Maria Boelius as its new Chief Revenue and Operations Officer (CROO). With an illustrious career marked by significant achievements and deep industry insights, Boelius is poised to […]
Elevating Social Impact in Gaming: Natasha Questel’s Visionary Role at BCLC A New Era of Purpose-Driven Leadership The British Columbia Lottery Corporation (BCLC) takes a significant leap forward in its commitment to social purpose and marketing with the appointment of Natasha Questel as Chief Social Purpose Officer and Vice President of Marketing. Beginning her role […]