December 3, 2024

Betsson Faces Renewed Payment Blocking in Finland

Betsson’s BML Group has been added back to Finland’s payment blocking list after a decisive court ruling. The Supreme Administrative Court upheld the National Police Board’s decision, enforcing stricter restrictions on the operator’s financial transactions. Discover how this ruling affects Betsson’s operations in Finland and the broader implications for the gambling market. Stay informed about […]

December 2, 2024

Playtech Launches Live Casino in Finland with Veikkaus

The Finnish gaming market just hit a major milestone with Playtech’s live casino debut through Veikkaus. As Finland’s first state-sanctioned live casino, this collaboration promises tailored gaming experiences for Finnish players. Discover how Playtech’s cutting-edge technology is reshaping the Finnish gambling landscape and enhancing Veikkaus’ offerings. Learn about this exciting partnership and what it means […]

November 2, 2024

Finland to Integrate Horseracing into Newly Regulated Market

Finland has unveiled plans to bring horseracing under the umbrella of its upcoming competitive gambling market, scheduled to launch on 1 January 2026. This move marks another step in Finland’s ongoing efforts to shift from a monopolised gambling framework, currently dominated by Veikkaus, to a demonopolised and fully regulated market. The government’s new regulatory framework […]

October 28, 2024

Greentube Expands European Presence with Finland’s Veikkaus

Greentube, a prominent name in the iGaming world, has expanded into Finland by partnering with Veikkaus, the state-owned gambling operator. With this strategic entry, Finnish players now have access to popular Greentube games like Book of Ra Deluxe, Lucky Lady’s Charm Deluxe, and Sizzling Hot Deluxe. This collaboration aligns Greentube with Veikkaus’ mission to offer […]

September 6, 2024

Can Veikkaus Compete in Finland’s Liberalised Gambling Market?

Can Veikkaus Compete in Finland’s Liberalised Gambling Market? Veikkaus, Finland’s state-owned gambling monopoly, faces a pivotal moment as the country prepares to liberalise its gambling market in 2027. With years of declining revenues and increasing competition from unlicensed operators, the question looms: can Veikkaus thrive in a re-regulated landscape? As Finland opens its doors to […]

July 3, 2024

Finland to Launch Liberalised Gambling Market by 2027

Finland Prepares for Liberalised Gaming Market in 2027 Major changes are coming to Finland’s gambling landscape! Finland plans to liberalise its gambling market by 2027, ending Veikkaus’ longstanding monopoly. Discover how these changes will introduce commercial operators and reshape the industry. Stay informed on the latest developments as Finland prepares for a new era in […]

March 4, 2024

Finland Police Blacklist Betsson

Finland Police Block Betsson: Landmark Action in Gambling Regulation In a groundbreaking development within Finland’s gambling landscape, the National Police Board (NPB) has wielded its regulatory authority by blacklisting 13 gambling brands under the ownership of Betsson, marking the first instance of a gambling operator being barred from operating in the country. As a seasoned […]

February 5, 2024

Veikkaus and Viaplay Forge Groundbreaking Multi-Year Sports Partnership

Elevating Sports Entertainment in Finland In a pivotal move set to redefine sports entertainment in Finland, Veikkaus, the Finnish betting agency, has joined forces with the Viaplay Group, sealing a multi-year partnership that promises to deliver an unrivaled sports viewing experience to Finnish audiences. A New Era of Sports Access Unmatched Range of Premier Sports […]

June 24, 2023

Finland Plans to Open Gambling Market by ending the Monopoly

Finland Set to Introduce Licensing for Online Casino and Sports Betting Finland’s government announces its intention to liberalize the country’s gambling industry and put an end to the gambling monopoly held by state operator Veikkaus. The move aims to establish a licensed gambling market by 2026 at the latest. Government’s Reform Agenda and Measures The […]

May 16, 2023

Finland Imposes €2.5m Fine on Betsson for Attracting Mainland Bettors

BML Group Ltd., a subsidiary of Betsson, has received a prohibition order and a conditional fine of €2.5m ($2.7m) million for engaging in unlicensed marketing activities within the Finnish market. This occurred despite the fact that Betsson lacks the necessary license to operate in the Nordic country. The investigation revealed that Betsson, operating through BML, […]